Case story:
Green Door is a jewelry shop based in the centre of Copenhagen. Their products represent a romantic, fresh look for the younger to middle age bracket.
Green Door asked us to help them create a brand which should tell the story of romance and everlasting love.
To tell such a story, we incorporated an eternity symbol in the name by using the double ‘O’ in ‘DOOR’. To give a natural romantic feeling, we created attractive flower frame formations. To communicate ‘young and fresh’, we used two bold colours: a pink and a turquoise
In the custom drawn logotype, there is also a symbol of a flower. The flower is the first piece of jewelry created by the company and their corporate trademark.
For Green Door, the following were created: logo, flower formations, bags, boxes, facade signs and websites.